L'Orange de Noël - Hermès
After a year of pandemic, Hermès wanted to rediscover the essential values of Christmas while preserving the spirit of the house.
To do this, the brand chose to capitalize on Hermès objects: jewelry, leather goods, ready-to-wear, etc. These objects therefore shared the stage with miniature characters (like those found on bûches de Noël), Hermès becoming a storyteller and inviting us to refocus on emotion, simplicity and essentiality.
The campaign signature 'L'Orange de Noël' echoes both the brand’s emblematic color and the preciousness of this moment that is Christmas.




Agency: Publicis et Nous
Production: EMF – Première Heure
Director: Luke White
D.O.P: Martin de Chabaneix
Editor: Jean-Philippe Mure
VFX/After Effects: Serge Miot
3D/VFX: Olivier 'Tagtick' Delequeuche
Production: EMF – Première Heure
Director: Luke White
D.O.P: Martin de Chabaneix
Editor: Jean-Philippe Mure
VFX/After Effects: Serge Miot
3D/VFX: Olivier 'Tagtick' Delequeuche
After effects: Sébastien Fillinger
Nuke: Ludovic Voltaire
Flame: François Gilguy
Grading: Sylvain Canaux
Post-producer: Daniel Rota
Nuke: Ludovic Voltaire
Flame: François Gilguy
Grading: Sylvain Canaux
Post-producer: Daniel Rota
Stay tuned: @tagtick_cgi